Product Roadmap
To help you plan your Understance purchases, we created a product roadmap for what’s to come. We will continue to update this page. Let us know your thoughts! (Email hello@understance.com or leave a comment)
If you can’t find a bra that meets your needs or if you have specific product suggestions, we’d love to hear from you. Your feedback helps us create the best bras for everyone. Click here to provide your suggestions!
January 2025
Addison FlexWire Demi Bra
Size range:
- 30-40, I-L
- 32-40, M
- 34-40, N
Colors: Black, Milktea, Smokey Purple, Hydrangea Blue, Wine
Description: An everyday lace bra for I-N cups. Pick Addison for lower coverage.
Dominique FlexWire Full Coverage Bra
Size range:
- 36-48, I-L
- 36-44, M
- 36-42, N
Colors: Black, Milktea, Smokey Purple, Hydrangea Blue, Wine
Description: An everyday lace bra for I-N cups. Pick Dominique for fuller coverage.
Dominique Mid-Rise Bikini
Size range: XS-6XL
Colors: Black, Milktea, Smokey Purple, Hydrangea Blue, Wine
Description: Matching panty to Addison and Dominique
Peek-Proof FlexWire Contour Plunge Bra (RESTOCK)
Size range:
- 34-44, C
- 32-44, D
- 30-44, DD-H
Colors: Black, Champagne, Caramel, Wine, Smokey Purple
Description: We’re adding new colours!
Post-Op Compression Bra (RESTOCK)
Size range: S-XL
Colors: Black, Champagne, Crown Blue, Frost Green, Powder Pink
Description: We’re adding new colours!
Soft Contour High-Rise Brief (RESTOCK)
Size range: XS-XXXL
Colors: Champagne, Smokey Purple, Celestial Blue
Description: We’re adding two new colours.
Soft Contour High-Rise Thong (RESTOCK)
Size range: XS-XXXL
Colors: Champagne, Smokey Purple, Celestial Blue
Description: We’re adding two new colours.
February 2025
Annette FlexWire Plunge Bra
Size range: 30-40, A-DD
Colors: Black, French Blue, Salmon Pink, Wine, Pale Aqua
Description: A padded plunge bra with a low center gore. For smaller cups!
Buffy FlexWire Balconette Bra
Size range: 30-40, A-DD
Colors: Black, French Blue, Salmon Pink, Wine, Pale Aqua
Description: A padded balconette bra with a tall center gore. For smaller cups!
Buffy Mid-Rise Cheeky
Size range: XS-4XL
Colors: Black, French Blue, Salmon Pink, Wine, Pale Aqua
Description: Matching panty to Annette and Buffy
March 2025
Soft Bliss Lace Chemise
Size range: XS-4XL (best for A-DD cups)
Colors: Black, Cornflower, Dark Rose, Stone Blue
Description: Our new sleepwear is made with modal and sorona. It’s breathable, light, and doesn’t cling to your body.
Soft Bliss Bust Support Lace Chemise
Size range: XS-4XL (best for DDD-J cups)
Colors: Black, Cornflower, Dark Rose, Stone Blue
Description: Designed with a bust pouch that comfortably holds your breasts in place while you sleep
Soft Bliss Robe
Size range: XS/S, M/L, XL/XXL, XXXL/4XL
Colors: Black, Cornflower, Dark Rose, Stone Blue
Description: More of an everyday robe, compared to our Cotton Plush one
Soft Bliss Short Sleeve Sleepshirt
Size range: XS-4XL (best for A-G cups)
Colors: Black, Cornflower, Dark Rose, Stone Blue
Description: Our new sleepwear is made with modal and sorona. It’s breathable, light, and doesn’t cling to your body.
Soft Bliss Bust Support Cami
Size range: XS-4XL (best for D-G cups)
Colors: Black, Sky Blue, Iceberg Green, Sparrow
Description: Designed with a bust pouch that comfortably holds your breasts in place while you sleep
Soft Bliss Bust Support Chemise
Size range: XS-4XL (best for D-G cups)
Colors: Black, Sky Blue, Iceberg Green, Sparrow
Description: Designed with a bust pouch that comfortably holds your breasts in place while you sleep
Soft Bliss PJ Shorts
Size range: XS-4XL
Colors: Black, Sky Blue, Iceberg Green, Sparrow
Description: Our new sleepwear is made with modal and sorona. it’s breathable, light, and doesn’t cling to your body.
Soft Support High-Rise Brief
Size range: XS-4XL
Colors: Black, Powder Pink, Champagne, Dark Taupe, Pale Aqua, Lavender Grey
Description: This new collection is more smoothing/contouring than our other underwear but less than Sculpt.
Pima Cotton Mid-Rise Cheeky
Size range: XS-4XL
Colors: Black, Light Beige, Powder Pink, Sparrow, Burgundy, Iceberg Green
Description: More mid-rise Pima Cotton undies! Plus, we updated the fabric so it’s thicker and stronger.
Pima Cotton Mid-Rise Bikini
Size range: XS-4XL
Colors: Black, Light Beige, Powder Pink, Sparrow, Burgundy, Iceberg Green
Description: More mid-rise Pima Cotton undies! Plus, we updated the fabric so it’s thicker and stronger.
If you can’t find a bra that meets your needs or if you have specific product suggestions, we’d love to hear from you. Your feedback helps us create the best bras for everyone. Click here to provide your suggestions!
82 thoughts on “Product Roadmap”
Very very interested in an everyday nursing bra. Could there be a bra like the Peek proof T-shirt flex wire contour plunge bra that has the ability to be a nursing bra?
Are there any nursing bras coming out in 2025?
Hi there, unfortunately no new nursing bras planned for 2025 at the moment. Is there a specific size range you are looking for? Our Soft Sculpt Nursing (wireless, B-G) and Cora (underwire, DD-J) are two options at the moment. They are both smooth under clothes.
Understance has been such a life changer for me as a large cup small band Canadian! I would love to see the Cooling Demi come in 28 D and maybe 28/30C cup as well because it fits larger than the Peak Proof and Harper models. I work outside in the summer heat and need this product!
So much love xoxo!
Any chance of making a flex-wire bra in cup sizes A-C with racerback straps?
Hi there, we have two FlexWire bras available in A-C cups coming in April (Smooth Essentials and Natural Contour). They have straps that can be worn racerback.
Would love to see something like Buffy for larger cups.
Hi there, Ruby is like Buffy in DDD-K cups. It’s a CoForm FlexWire bra. Also like Buffy, it’s a lower coverage style.
Thank you for the response! I just checked out Ruby and unfortunately it is too projected for me. Would love one with medium projection.
I’m a 36 K and would LOVE a nursing bra- I haven’t had much luck with a wired option, but would be willing to try your flexi wire or a wireless. I tried the current size range in store and they just don’t fit
Hi there, we will test Cora beyond J cup.
Very interested in the Annette and Buffy bras – very happy with the other bras I have purchased. Fit well.